Modern Restaurant Management

MARCH 25, 2022

While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing. Despite the growth in online marketing through email and social media, direct mail remains one of the best tools for promoting your restaurant. Boost Social Media.

Social Media 539

Social Media Email Marketing Mobile Ordering Kitchen Safety 539

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Users should easily access the menu, book a table, and click on the phone number or other links without pinching. Communicate with Customers on Social Media.

Marketing 508

Marketing Email Marketing Social Media SEO 508

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

ChowNow

APRIL 4, 2025

Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media. When guests see you consistently getting positive reviews, responding to feedback, and showing up online with intention, theyre more likely to book a table, place an online order, or come back for seconds.

Management 195

Management Management Social Media Online Ordering 195

Modern Restaurant Management

DECEMBER 3, 2020

Between mid-shopping meals, family dinners, and work parties, restaurants prepare for their schedule to book up quickly. Promo cards can be an extremely effective marketing tool and they’re easy to set-up. Get Social with Digital Marketing. Plus, the data can be used for future marketing initiatives.

Loyalty Program 539

Loyalty Program Seasonal Menu Social Media Email Marketing 539

ChowNow

JANUARY 23, 2025

Social media Everyone is on social media , even if every person isnt on the same platform, so youll need to hit each of the major apps like: Instagram Facebook X (Twitter) TikTok Create a buzz with event pages, behind-the-scenes teasers, and countdowns to the big event.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

MARCH 23, 2020

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. Among the highlights: Pickup Incentives. Rotating Pre-Fixed Menu.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Social Media. Influencer Marketing.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Companies rushed to market with new digital solutions out of necessity and customers were satisfied with the initial products. Now brands are trying to balance speed to market and operational readiness.

2021 576

2021 Mobile Ordering Kitchen Safety Loyalty Program 576

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Reservations - Embed your reservations platform’s widget onto your website to encourage customers to book directly through you instead of via a third party.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

JULY 6, 2023

marketers have witnessed business growth by using personalized messaging. Online Reservations and Ordering : Utilizing online reservation systems and digital ordering platforms allows restaurants to collect customer data during the booking or ordering process. Imagine using advanced WiFi marketing technology in your restaurant.

Seating 450

Seating Innovation Marketing Loyalty Program 450

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Social Hospitality: Restaurants

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality 454

Hospitality Marketing Travel Hotels 454

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants. This reduces the risk of spreading germs and viruses.

Social Media 278

Social Media Email Marketing Front of House Customer Experience 278

7 Shifts

DECEMBER 17, 2020

Once you have access to a guest’s contact info, it creates the opportunity to reach them via email or text and let them know about special offers, new menu items, changing hours, and more. The basic information you should be collecting is first and last name, phone number, and email address.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

ChowNow

FEBRUARY 21, 2025

Diners want the convenience of ordering, booking, and engaging with their favorite restaurants straight from their phones. They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. More control over promotions and discounts.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

7 Shifts

FEBRUARY 10, 2023

And we transformed it into a media company during a global pandemic in 2020. We became a global media company. Amazon started with books and we are starting with BBQ. Mine happened when I realized social media wasn’t about meeting new people — it was about communicating in a brand new way. Before my “Oh S**t!”

Social Media 370

Social Media Email Marketing Technology 2007 370

7 Shifts

DECEMBER 18, 2023

Manager log books Even if it’s just a shared cloud document, you need a centralized place for your managers to exchange information. This keeps information from getting lost in the text and email shuffle. Management log books also cut down on confusion. This information can then influence your marketing initiatives.

Management 397

Management Management Email Marketing Point of Sale 397

Modern Restaurant Management

OCTOBER 31, 2019

If they can book right then and there why would they continue to search for other options. If you are struggling with content for social media, running a contest can spur photographic masterpieces. Social Media Integration. Email isn’t going away. First and foremost, it is an almost guaranteed seating.

SEO 318

SEO Social Media Email Marketing Point of Sale 318

7 Shifts

JUNE 3, 2022

This can be as large as supporting a social mission or as small as a commitment to creating a great place to work. And there are a number of easy ways to do it: Praise publicly on internal communication channels like email, group chats, or staff pages. And clearly state when to use email vs. text vs. calls.

Tip Distribution 397

Tip Distribution Email Marketing Communication Coaching 397

ChowNow

MARCH 14, 2025

Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it. A strong marketing strategywhether through social media, email campaigns , or loyalty programs helps bring in new customers and keep existing ones coming back.

Operations 195

Operations Management Management Front of House 195

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 367

Management Management Operations Mobile Ordering 367

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. Ahh…the mission statement. Restaurants with a clear, “bought into” mission statement are successful. The mission statement is THAT IMPORTANT!

Customer Service 387

Customer Service Social Media Customer Experience Reference 387

Embrace the Suck

FEBRUARY 12, 2020

I keep detailed coaching notes from every client I have had over the past 11 years as The Restaurant Coach™ Some of those stories make it into my books, speaking gigs, podcasts, or just as a solid warning to new clients about what not to do! Your goal should always be to dominate your market. You’re not marketing enough.

Coaching 337

Coaching Email Marketing Communication Workshop 337

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 352

Management Management Operations Mobile Ordering 352

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Integration can come in the form of booking a table directly within the messenger tool, offering online ordering, providing custom offers based on previous orders, and more.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

APRIL 28, 2020

COVID-19 update: GrubHub has offered greater marketing exposure on their app for struggling restaurants, but this also comes with a 3% rate increase. Network: Available in more than 50 markets across the US, including Atlanta, Phoenix, Philadelphia, Los Angeles, Chicago, and Las Vegas. ?? Commission fees: 10% - 20% ??

Online Ordering 341

Online Ordering Ordering FOH Food Safety 341

SpotOn

JANUARY 13, 2025

Change your hours on your website and post updated hours on your social media accounts. If you take reservations, you can close your reservation books by modifying your reservation hours. 💡 If you’re using SpotOn Marketing Assist, learn how to pause automated marketing with the SpotOn Knowledge Base.

Online Ordering 98

Online Ordering Document Email Marketing Back of House 98

7 Shifts

FEBRUARY 7, 2024

Table of Contents Restaurant employee scheduling software Online and mobile ordering systems Point of sale (POS) terminals Restaurant task management Restaurant inventory management software Restaurant audience management Contactless payment options Social media management & metrics Kitchen display systems 1.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Social Distancing” and “Flatten the Curve” are more than buzz words of 2020. Practice physical distancing while still remaining social.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

EATER

MAY 20, 2022

Soon enough, she got an email back from Instagram that said her account had been deactivated for violating their terms and conditions, which didn’t make sense. Then she reached out to Emily Schultz, a social media manager at the restaurant tech company BentoBox (and a follower of @bayousaintcake).

Email Marketing 293

Email Marketing Guest Recovery Point of Sale Social Media 293

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes.

Marketing 195

Marketing SEO Email Marketing Mobile Ordering 195

Modern Restaurant Management

SEPTEMBER 23, 2020

These include marketing, website development, omnichannel payments and point-of-sale (POS) solutions. "We're “We will continue to create innovative products and further our go-to-market approach to ensure merchants nationwide have access to the tools they need to run their businesses. social interactions, and 1.2M

Serving 517

Serving White Paper Food Recycling 517

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

JULY 14, 2020

White Castle’s brand is iconic, navigating new challenges to bring their menu to more customers, prepared in a healthier environment by staff in better working conditions that adhere to social distancing needs is something only Miso Robotics can do. Openness Moving Forward : Market from weaknesses and allow them to become your strength.

Mobile Ordering 410

Mobile Ordering Certification Loyalty Program Kitchen Safety 410

EATER

NOVEMBER 30, 2021

The blogger behind the Instagram account Deep Fried Honey and the recipe site of the same name had produced five e-books since 2018, which her readers could purchase online, paying through Paypal or Venmo, and receive their book via PDF download. I’m a communist. I was never in this for money,” Hammonds says. “I

Food 246

Food Book Front of House Back of House 246