Remove Casual Remove Definition Remove Menu
article thumbnail

Value Is the New Battleground for Loyalty

Modern Restaurant Management

based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. Guests are significantly pulling back their discretionary spending, which is directly influencing when, how, and what they choose to order at quick-service and fast-casual restaurants.

article thumbnail

How to Find the Target Market for Your Restaurant

ChowNow

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hot Dog Tower and Yap?

EATER

Enter the hot dog tower, a two-tiered assortment of five hot dogs, fries, and sauce that joined the menu in January. Trinas now sells 40 hot dog towers, which start at $35, in a night some as casual snacks for big groups, others as the centerpiece of celebrations. The hot dog tower at Highroller includes corn dogs.

article thumbnail

How to Create a Successful Visual Brand for Your Restaurant in 2020

Modern Restaurant Management

But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Make it easy to find important things like your menu, location, phone number and hours of operation.

2020 555
article thumbnail

Five Reasons Why QR Code Menus Aren’t Going Away

Modern Restaurant Management

Regardless of whether this is proper dinnertime etiquette, the truth is that most people can pull out their smartphone to read through your menu just as easily as perusing a physical menu. Here are five reasons why you should stick with QR code menus instead of pulling those plastic menus out of storage.

article thumbnail

Restaurant Staffing Crisis Solutions: Experts Weigh In

Modern Restaurant Management

“Wages across the country are definitely up for the industry, in virtually every location. “We are seeing sign-on bonuses at fast food and fast casual locations, something never seen before in the industry. “A customer can read the menu, enter their order and pay for the meal, all from their phone or table device.

article thumbnail

What’s on the Menu — January 13, 2023

Modern Restaurant Management

In this column, Modern Restaurant Management (MRM) magazine looks at newly introduced menu items from top brands. Visit your local Dickey’s and let our experienced pitmaster help you pick out your fan-favorite BBQ menu items for your Big Yellow Box. It's the best of both worlds!” ” Buffalo Chicken Stir-Fry.

2023 251