7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 188

Marketing Email Marketing Social Media Coupons 188

Modern Restaurant Management

NOVEMBER 8, 2024

Incorporating video testimonials into your restaurant marketing strategy can showcase authentic experiences that build trust and engage prospective customers, turning them into loyal regulars. Share in Email Blasts Integrating video testimonials into your email marketing campaigns makes the communication more personal and engaging.

Marketing 180

Marketing Social Media Email Marketing Customer Experience 180

Modern Restaurant Management

SEPTEMBER 12, 2024

In this comprehensive video guide, Adam Guild of Owner.com offers best practices for restaurant marketing. In total, you will learn 18 different marketing strategies across Instagram, Facebook, email, SMS, and direct mail.

Marketing 179

Marketing Email Marketing Social Media 179

Culinary Cues

APRIL 8, 2020

If you are a professional you should know that this label signifies that you have embraced certain characteristics and beliefs that are highly marketable. THIS IS HIGHLY MARKETABLE IN ANY INDUSTRY. [] ORGANIZATION. THIS IS HIGHLY MARKETABLE IN ANY INDUSTRY. [] PLANNING.

Communication 471

Communication Food Supply Customer Service Small Business 471

Social Hospitality

FEBRUARY 25, 2021

For most of its existence, restaurant marketing focused on a single goal: getting more people through the door. Technological advancements and changes to the industry brought on by COVID-19 flipped the focus of restaurant marketing on its head. Your online menu is the crux of your restaurant’s digital marketing efforts.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Small Business 459

Modern Restaurant Management

DECEMBER 6, 2024

Building a unique identity for your restaurant can be challenging in a competitive market. At Health Nut, we've successfully capitalized on local marketing to create a brand that resonates deeply with our community and inspires a loyal following. To truly connect with a local audience, creativity and community involvement are key.

Marketing 100

Marketing Social Media Loyalty Program Email Marketing 100

Culinary Cues

JANUARY 8, 2021

Sometimes the change curve can be mapped out allowing ample time to gear up with new skills, new products, new methods of production, and a laser focused marketing strategy, while on occasion, something environmental takes place that forces a more immediate response. Think about the technology sector as a prime example.

2021 467

2021 Social Media Kitchen Safety Restaurant Law 467

7 Shifts

OCTOBER 31, 2022

Section 3: Market Analysis. Section 4: Marketing Plan. A business plan should include information on your target market, competition, business model, marketing strategy, and financial projections. Your market position and competitive advantage. Section 3: Conduct a market analysis. Table of Contents.

Point of Sale 397

Point of Sale Back of House Document Download 397

Modern Restaurant Management

OCTOBER 13, 2024

Just as some people have experienced “long COVID,” with symptoms lasting well beyond the initial infection, so too have some industries struggled to fully recover from the pandemic’s economic impact. The restaurant industry is a case in point, where employment has yet to climb back from pandemic-induced losses.

Marketing 179

Marketing Tip Distribution Mobile Ordering Customer Experience 179

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Email Marketing. Social Media.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This document will outline your bar's concept, menu, marketing strategy, and financial projections. Sourcing the Right Equipment Your budget, target market, and concept will dictate your equipment needs.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

AUGUST 22, 2024

Savvy restaurateurs have developed the virtual restaurant concept alongside the exploding third party delivery app market to capture incremental revenue increases. The entrepreneur’s approach makes testing out new concepts, menus and markets easier and faster thanks to the drastically reduced overhead. One word: millennials.

Online Ordering 370

Online Ordering Customer Service Delivery Food Order 370

7 Shifts

FEBRUARY 12, 2021

See What Your Local Market Looks Like. For example, a restaurant that does $1 million would look to sell from anywhere between $250,000 and $400,000, depending on the area and market With restaurant startup costs as high as they are, there are clear benefits of buying an existing restaurant over starting from scratch.

License 444

License Equipment Certification Take-out 444

7 Shifts

DECEMBER 18, 2020

Instagram is an important part of any business’s marketing strategy in 2021 , but you might be wondering how the social media platform can make an impact on your restaurant. That’s why Instagram for restaurants is such an important tool to have in your marketing plan. Go behind the scenes in your kitchen.

Social Media 397

Social Media Customer Service Take-out Seasonal Menu 397

Social Hospitality

AUGUST 13, 2020

Unique socio-economic shifts also dictate the course of the market. This is what builds long-lasting brands, and it’s one of the best ways to take your marketing and WOM to the next level. The hospitality industry constantly changes and evolves in the face of new industry and consumer trends. The industry never stands still.

Customer Service 436

Customer Service Innovation Hospitality Hotels 436

Culinary Cues

DECEMBER 17, 2020

There are short-term band aid solutions such as takeout, delivery, or even conversion into retail markets where wine inventories and local necessities take over space once occupied by diners, but they are not a replacement for a steady turn of tables. None, however, are as devastatingly out of the operators control as this pandemic.

Uniforms 472

Uniforms Cash Management Brewery Consumer Goods 472

Embrace the Suck

JANUARY 20, 2021

If you’re like the majority of restaurants and bars in your market, you’ve been struggling to find staff. Top talent doesn’t last long in a competitive market—that’s why they’re at the top. Many of the top job sites like Indeed and LinkedIn allow you to actively search resumes in your market.

Recruiting 384

Recruiting Coaching Hiring Take-out 384

Culinary Cues

DECEMBER 12, 2021

The ideal cook or chef is no different than the ideal doctor, marketing expert, real estate agent, or entrepreneur. The chef must also appreciate marketing, the importance of social media, human resource management, business law, and how to be an effective communicator. First, allow me to address the dichotomy of the artist/accountant.

Restaurant Law 405

Restaurant Law Education Definition Social Media 405

7 Shifts

JUNE 20, 2022

Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. Testing a proven restaurant concept or idea in a new market. When it comes to [restaurants] that don't have a physical presence, branding and marketing is absolutely essential. “If Developing a new brand or concept.

Front of House 435

Front of House Food Truck Back of House Social Media 435

Social Hospitality

SEPTEMBER 27, 2023

The goal of these marketing materials is to form a clear visual identity and convey the desired message to your target audience. These materials can be employed by the brand to add depth and authenticity to websites, social media platforms, email campaigns, press kits, and other marketing endeavors.

Social Media 436

Social Media Email Marketing Uniforms Sourcing 436

7 Shifts

SEPTEMBER 10, 2021

It articulates what you do for customers, employees, and owners (your goals) and clarifies what you offer a specific market segment (your strategy). They describe what you do for customers, employees, and owners (your goals) and clarify what you offer for a specific market segment (your strategy). The result? If not, “can” it.

Customer Service 370

Customer Service Fast Casual Customer Experience Back of House 370

Culinary Cues

AUGUST 22, 2022

The restaurants in this storyline boasted menus that changed nearly every day depending on what could be found in local open markets and from friendly farmers and those who raised livestock. Those four or five employees were like family.

Seating 452

Seating Front of House Back of House Cash Management 452

Embrace the Suck

JANUARY 20, 2021

In fact, this market adjustment is needed. I want to you develop a wicked plan to be able to jump out of the gate and take market share as it opens up. You need to amp up your marketing frequency to where you almost start to become annoying. I did not see this curveball coming. The good news : The world is not going to end!

Social Media 417

Social Media 2001 Online Ordering Take-out 417

Culinary Cues

MAY 23, 2021

Yet, we should all understand that even in a system of free enterprise when anyone has the opportunity to give it a shot – you can oversaturate a market. NEW MARKETS HAVE EMERGED. “It It is heart wrenching to see dreams dashed especially when it is, to some degree, beyond their control.

Guest Recovery 447

Guest Recovery Front of House Employee Relations Food Truck 447

7 Shifts

FEBRUARY 10, 2023

When we started our restaurant, marketing meant the Yellow Pages and billboards. Now marketing is Yelp and TikTok. What do you use for marketing? What about email or text marketing? calibbq Pork Ribs Loading… ?? We used to wonder why the media wasn’t telling our story. Press release after press release got ignored.

Social Media 370

Social Media Email Marketing Technology 2007 370

7 Shifts

DECEMBER 18, 2023

This information can then influence your marketing initiatives. Employee retention Employee turnover is a huge challenge in the current restaurant market. Opportunities for creativity and innovation To stay relevant in a competitive restaurant market, you’ll need to keep innovating.

Management 397

Management Management Email Marketing Point of Sale 397