7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

DECEMBER 10, 2021

Your customer’s word-of-mouth advocacy is an invaluable marketing strategy. While you are waiting to be seated, the hostess fans out a deck of cards containing four jokers. Make Use of Local SEO and Content Marketing. Aside from using Google My Business, you may also use content marketing to promote your restaurant.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JULY 14, 2020

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

MARCH 11, 2025

Workforce : COVID fundamentally changed the labor market. Point-of-sale systems needed seamless integration with online ordering platforms and third-party delivery services, while customer relationship management tools facilitated personalized marketing and loyalty programs. This is due to market availability. more an hour.

Mobile Ordering 418

Mobile Ordering Kitchen Safety Fine Dining Food Safety 418

Modern Restaurant Management

FEBRUARY 24, 2025

With limited seating capacity, even a couple of absent parties can transform a potentially profitable evening into a financial loss, pushing these already vulnerable businesses closer to the margins of financial health. For smaller establishments, the stakes are even higher.

Book 385

Book Reservations Communication Customer Experience 385

Social Hospitality: Restaurants

JUNE 22, 2020

The restaurant and food industry is one of the many to take advantage of the marketing opportunities Instagram offers. But, how do you use Instagram to market your restaurant? Ever since Chris Messina’s #barcamp hashtag turned up on social media in 2007, hashtags have been big business for marketing. Plan Ahead.

Marketing 440

Marketing Social Media Advertising 2007 440

Modern Restaurant Management

FEBRUARY 25, 2025

This shift demands a new approach to local marketing – one that prioritizes and enables nuanced queries, hyper-local engagement, and AI-powered discovery. Here, restaurants must ensure they provide accurate information, such as hours, contact details, and attributes like outdoor seating or delivery options.

SEO 324

SEO Social Media Customer Experience Customer Service 324

Modern Restaurant Management

NOVEMBER 4, 2021

This puts the customer in the driver’s seat and removes the reliance and uncertainties on timeliness of delivery offered by third parties. By bringing together CRM data as well as location data, marketers can begin to piece together a more well-rounded picture of their customers and their preferences.

Mobile Ordering 508

Mobile Ordering Marketing Menu Fast Casual 508

Goliath Consulting

APRIL 5, 2025

Efficient Seating and Ordering Process Minimize wait times and ensure smooth transitions from arrival to seating. Positive online interactions can turn a great experience into valuable word-of-mouth marketing. Make sure the entrance area is clean and organized, setting a positive tone before guests even sit down.

Customer Experience 195

Customer Experience Email Marketing Customer Service Mobile Ordering 195

Modern Restaurant Management

JUNE 10, 2020

” No one knows for sure, but we are seeing glimpses of a trend that may be the answer for restaurant owners and operators: expanded outdoor seating. ” An (ROI) Argument for Expanding Outdoor Seating. Creating or expanding outdoor seating is nowhere near as expensive as a building expansion. Inside Out.

Outdoor 553

Outdoor Seating Customer Service Small Business 553

Culinary Cues

SEPTEMBER 30, 2024

Yes, we are happy to sponsor your little league baseball team, now how, in turn, can you help to fill the seats in our restaurant?” So, are we pricing ourselves out of the market? Restaurants could choose to look at these as less of a cost and more of an investment if they were approached as such.

Pricing 390

Pricing Marketing Insurance Seasonal Menu 390

Modern Restaurant Management

DECEMBER 3, 2024

The demand for earlier reservations provides restaurants the opportunity to get creative when it comes to driving traffic for second and third seating’s with memorable experiences, dynamic pricing, or late-night specials. What are some ways restaurant operators can market for the holidays? early bird timeslot.

Reservations 221

Reservations Book Customer Experience Dine-in 221

Modern Restaurant Management

AUGUST 5, 2021

Ghost restaurants that capitalize on online delivery are a $45 billion market, much higher than the $41 billion previously estimated. A future forward restaurant model will be characterized by contactless delivery, curbside pick-up, and outdoor seating and will be more able to respond to heightened anxieties about business hygienic practices.

Food Truck 539

Food Truck Retail Mobile Ordering Food Safety 539

Modern Restaurant Management

JUNE 10, 2021

The choices restaurants make today on how to invest in marketing and leverage various food sales channels will have profound impacts for years to come. If restaurant brands can see the signs and incentivize guests to maintain a direct relationship with them today billions of dollars of promotional marketing dollars can be saved.

Airlines 493

Airlines Consumer Goods Point of Sale Hotels 493

Modern Restaurant Management

NOVEMBER 24, 2020

With some outdoor dining pilot programs coming to an end as we head into the winter months, tens of thousands of restaurants across the country will be forced to operate at a fraction of typical capacity without added outdoor seating to supplement the loss. Leverage Marketing Strategy to Remind People You Exist.

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

DECEMBER 31, 2024

.” The food and beverage industry is faced with this demand, yet there are very few pickle-flavored sauces actually available in today’s market. Luscious Lychee – Lychee is gaining popularity across markets, bringing a soft, subtle sweetness and floral aroma to cocktails that complements the renewed martini craze.

2025 450

2025 Beverage Fine Dining Guest Recovery 450

Modern Restaurant Management

AUGUST 9, 2024

The team at Hospitality HQ, lead by Chef Akhtar Nawab has been switching up the food hall model by launching projects designed to emphacize culinary exploration and community connection in markets including Silver Spring, Maryland, Charlotte, North Carolina and Orlando. Are there current “hot” markets/regions for food halls?

Marketing 251

Marketing Social Media Food 2000 251

Modern Restaurant Management

DECEMBER 23, 2020

Some trending concepts over the past several years have included more open seating, high ceilings, and exposed structure concepts. As restaurant owners in Florida, patio seating can be seen as a less than desired component to our space specifically in the spring and summer months. With the current climate of the U.S.,

Design 539

Design 2021 Outdoor Brewery 539

Modern Restaurant Management

MARCH 26, 2021

Use detail reporting to market to the right customers at the right time based on their preferences. If customers only order via text, this will simplify the text marketing process for you. Fast-Track Your Online Time-to-Market. Plus, with centralized data, you can turn first-time guests into loyal, repeat customers.

Ordering 566

Ordering Mobile Ordering Online Ordering Email Marketing 566

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 576

2021 Mobile Ordering Kitchen Safety Loyalty Program 576

ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. Multi-Channel Integration : Sync with online ordering platforms, third-party delivery apps, and marketing tools for a connected restaurant ecosystem. Consider your budget.

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

Modern Restaurant Management

JULY 7, 2020

The OPES team’s capital market experience and real estate expertise, in combination with our existing framework for excellence in everything we do – from procurement, to operations, and our high-performing teams – will accelerate our expansion opportunities and significantly enhance our go-to-market plan.”

Mobile Ordering 481

Mobile Ordering Restaurant Law Seating Customer Service 481

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Small Business 459

Modern Restaurant Management

APRIL 2, 2024

Embracing solo diners not only opens doors to a wider customer base but also presents an opportunity for establishments to differentiate themselves in a competitive market. At our Shannon Rose pubs, in addition to numerous bars available for dining, we have several different dining rooms where we have solo seating tables set up.

Loyalty Program 411

Loyalty Program Catering Seating Customer Experience 411

Modern Restaurant Management

APRIL 15, 2021

As part of their service, they offer Pickup and Delivery solutions; Reservation, Waiting, and Seating Management; Data and Guest Profiles; Guest Engagement, and Marketing. SevenRooms helps restaurant operators leverage customer data to improve the experience.

Customer Service 450

Customer Service Customer Experience Seating Reservations 450

Modern Restaurant Management

MAY 7, 2020

It’s an example of what Prague’s Manifesto Market is doing as part of its reopening operation. Manifesto uses the unit of a horse length to help people visualize social distancing and the market layout will increase gaps between the tables to meet the mandatory distance requirement. Employees wearing masks and gloves.

Food Safety 511

Food Safety Front of House Back of House Seating 511

Modern Restaurant Management

AUGUST 19, 2020

” The program highlights include: Accessing US Foods’ proprietary technology to identify the right concept based on their unique, local market conditions. Leveraging US Foods’ knowledge and support in building and creating strong brands and digital marketing. Seated Acquires VenueBook.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. A packed dining room is great, but without the right system, long wait times and disorganized seating can lead to frustrated customers and lost business.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

JUNE 11, 2020

While having to reduce the number of seats is never ideal for a restaurant, many states are requiring it. The best option is to remove some tables and chairs from your dining room altogether in order not to have a bunch of empty seats as reminders of restrictions. Give your outdoor seating the same importance you give indoor.

Customer Experience 516

Customer Experience Dine-in Food Safety Kitchen Safety 516

Modern Restaurant Management

JUNE 15, 2021

million diners seated via Yelp* in May 2021 – the highest ever, surpassing pre-pandemic highs. In fact, the number of diners seated via Yelp was up 48 percent in May 2021 compared to May 2019. They saw a similar increase in diners seated in April 2021. Yelp found more than 3.7

2021 493

2021 Fast Casual Online Ordering Consumer Goods 493

Culinary Cues

OCTOBER 24, 2020

These aspects include: décor, skill level of staff, style of service, pricing, profit, type of vendors selected, kitchen layout, equipment selection, marketing and advertising, pay scales, dining room seating, type of china, glassware and flatware, even the location and color scheme for the exterior of the restaurant.

Menu 450

Menu Seasonal Menu Front of House Café 450

Modern Restaurant Management

AUGUST 25, 2020

With outdoor dining occupying the foreground, and bars and indoor dining taking a back seat to consumer preferences, it begs the question: what happens when it gets cold? One key to making this a success is marketing. Everywhere we turn right now it seems restaurant brands are continuing to face operational challenges and hurdles.

Seasonal Menu 493

Seasonal Menu Outdoor Customer Service Catering 493

Modern Restaurant Management

MARCH 19, 2020

Listen to experts from legal, business, and marketing to join us to discuss the lasting implications of the coronavirus outbreak. I closed my own restaurant, Mezze Bistro + Bar, and it was heartbreaking,” said Bo Peabody, Co-Founder and Executive Chairman at Seated, and a restaurateur with more than 20 years of experience.

Seating 431

Seating Loyalty Program Small Business Email Marketing 431

Modern Restaurant Management

JULY 1, 2021

At the start of their visit, guests are looking to be welcomed and seated quickly, so operators can implement virtual waitlist solutions to help reduce crowding at the host stand and table management tools to optimize their floor at 100 percent capacity. Tech Solutions Looking Forward.

Dietary Restrictions 443

Dietary Restrictions Email Marketing Customer Experience Mobile Ordering 443

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Have a Marketing Plan for Reopening. Pick the Right Marketing Channels.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539