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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

"Merchandise is more than just a revenue stream — it’s a way to deepen the connection with your customers and expand your brand’s reach." The idea for a dedicated merch program originated from my belief that a brand isn’t just a physical space or a menu—it’s a lifestyle.

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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

Reevaluating the prices of your drinks and knowing the types of drinks you sell can help you earn more for each bottle, as well as implementing portion control and even redesigning your menu. Calculate the cost of each drink on your menu, including the cost of the alcohol, garnishes, mixers, and anything else that goes into the drink.

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It’s Not Christmas in Buenos Aires Without Pan Dulce

EATER

He describes the bread as dried fruit with some dough, instead of the other way around, because of the enormous amount of merchandise that goes into it. And there are generally no workarounds to the long lines during the holiday season. Thats part of the myth, Caparrs says.

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How to Create a Successful Visual Brand for Your Restaurant in 2020

Modern Restaurant Management

But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Your Menu. And, don’t forget your online menus. Your Website. Your Signage.

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MRM Research Roundup: Year-End 2020 Edition

Modern Restaurant Management

The most ordered menu item of 2020 came from South Carolina chain, New York City Pizza, and its “New York” thin-crust pizza. Oracle leads both general merchandise and hospitality sectors globally, with international customers including Gap and Burger King. Driving Demand for Alcohol. Invest early in digital marketing.

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The Enduring Appeal of Signature Staples at QSRs and Beyond

Modern Restaurant Management

These timeless menu items have been meticulously crafted and perfected over the years, holding a special place in the hearts (and stomachs) of many. These are the menu items that customers come back to time and time again, forming lasting connections and becoming ambassadors for brands. In the $387.5

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MRM Research Roundup: Mid-December 2020 Edition

Modern Restaurant Management

The 2020 holiday season may not offer the same gatherings, parties and hoopla of years’ past, but diners are making sure it is still filled with amazing food. In addition to gift cards, consumers are looking to bring their favorite restaurant faire to friends and family this holiday season. Diners Show Holiday Spirit.

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