September, 2020

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The Best Restaurant Marketing Tips

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Here are their insights. Tony Abate, Vice President and Chief Technical Officer at AtmosAir Solutions. Customers are going to be hesitant to dine indoors. They’ve heard from the experts that Covid spreads through the air.

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The Future of Restaurant Technology

Goliath Consulting

The AI and tech that will take over the restaurant industry. We previously discussed social distancing and contact-free technology that offered safety solutions during the pandemic. But there’s much more that tech has to offer, especially when it comes to AI being integrated into guest order systems, training, and restaurant operations. Here are some standout tech innovations that forward-thinking business owners are investing in today in restaurant technology: Smart ordering.

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The Breakfast Cook – Tough, Dependable, Organized, and Fast

Culinary Cues

There are cooks and there are cooks – each has his or her list of responsibilities, required skills, and bag of tricks. Just because you are listed on a schedule as a cook does not necessarily mean that you are adept at filling every position under that designation.

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Inspiring! 3 Restaurants Show How they Adapted During the COVID-19 Pandemic

7 Shifts

You've heard hundreds of stories about restaurants struggling because of the COVID-19 pandemic. While it's undoubtedly a difficult time for restaurants, this has also been an era of innovation and resilience. We wanted to uncover untold stories of restaurants adjusting to the times and show other restaurateurs what is possible, so our team at 7shifts ran a contest to do just that.

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New DOL Final Overtime Rules: Quickstart Guide for Employers

There’s a new overtime salary threshold that will impact employers across the country. If you have an employee making less than $43,888 on July 1 or less than $58,656 on January 1, you’re going to have to start paying overtime. Download Paycor’s guide to learn: Which groups of employees are affected? How should you classify employees? Best ways to mitigate risk.

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11 Thrilling Wine Business Trends To Delight

A Wine Story

Wine Business Trends 2020 - Wine Business Monthly. Man Ordering Wine Online - Wine Business Trends. Highlights from Technology and Financial Webinar. Are you curious about wine business trends 2020? Most of us know that e-commerce is booming in the US wine industry. Some wineries boast record sales, but others struggle. Why? What role does technology play into a winery’s bottom line?

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Five Tips for the Best Customer Experience During COVID-19

Modern Restaurant Management

Since the start of the pandemic, restaurants across the country have been on a rollercoaster ride. Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. While some had well established services already in place, others have had to start from nothing to provide these capabilities. Here are five tips for planning for the future to provide the best service: Understand Your Customers.

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Exploring Some Of The Factors That Influence Café Design

Perfect Daily Grind

A customer’s perception of a café starts to form in the second that they walk through its door. It can take moments for them to decide whether the space they’ve just stepped into is worth their time, or if they should leave. Historically, specialty coffee shops haven’t always had an inviting and friendly aesthetic. Many of these spaces were repurposed factories or storefronts, and had not truly been designed with customer experience in mind. .

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TEAM COMPETITIVENESS IN THE KITCHEN

Culinary Cues

Create a Team Built to Win. When Coach Vince Lombardi said: “Winning isn’t everything – it’s the only thing”, he was not inferring that winning at all costs justifies the means, not was he inferring that somehow “losing” was the end of all hope – he was simply stating that the attitude of excellence and the goals that define it should always be a driving force within a person’s attitude or a teams mantra.

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How to make guests with food sensitivities feel welcome

Typsy

2020 has thrown a myriad of challenges at the restaurant industry. Now more than ever, making guests feel at home is important. But this time we’re not talking about having the proper sanitizing practices in place or observing COVID-19 enforced social distancing. Instead, we’re addressing the reality of catering for a growing group of customers who have food sensitivities.

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New DOL Final Overtime Rules: Quickstart Guide for Employers

There’s a new overtime salary threshold that will impact employers across the country. If you have an employee making less than $43,888 on July 1 or less than $58,656 on January 1, you’re going to have to start paying overtime. Download Paycor’s guide to learn: Which groups of employees are affected? How should you classify employees? Best ways to mitigate risk.

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Restaurant Marketing Ideas to Turn Customers into Regulars

ChowNow

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how important their existing customer base is to their bottom line. In fact, the cost of acquiring a new customer is more expensive than retaining an existing one.

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How Alcohol To-Go Could Save Your Restaurant

Focus POS

The hospitality industry has been put through the wringer lately. In the spring of 2020, when COVID-19 became a serious issue in the United States, the hospitality industry lost nearly $120 billion. Restaurants that gain a significant portion of their revenue from alcohol sales have been hit the hardest, with many social distancing regulations calling for a ban on alcohol sales indoors.

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Maximize Takeout Profitability With These Six Steps

Modern Restaurant Management

Off-premise dining was already on-trend in the restaurant industry well before COVID-19. According to Morgan Stanley estimates, online delivery is set to grow from $260 billion in 2017 to $325 billion in 2020 – and possibly $470 billion by 2025. But now there’s something coming on stronger than even delivery: takeout. Just since the beginning of the pandemic and the restrictions on on-premise dining, 62 percent of operators have or plan to implement designated takeout areas due to th

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What Is Coffee Leaf Tea?

Perfect Daily Grind

The most valuable part of a coffee plant is its cherry. After harvesting and processing, it gives us the beans which we roast, grind, and brew. But what about the rest of the plant? Often when a coffee plant is trimmed or pruned, its stems, branches, and leaves are just thrown away. In some parts of the world, however, its leaves are picked and brewed to prepare coffee leaf tea.

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Join Full Course Navigator: Your Path to Professional Growth in Restaurant Leadership

Full Course Foundation is dedicated to nurturing excellence in restaurant leadership. Our Navigator program offers a wide range of resources tailored for professional growth. From high-quality training to personalized coaching, Navigator equips restaurant leaders with the tools they need to thrive in their careers. Unlock your potential with three months FREE access to Navigator by Full Course!

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CHEFS – FINE TUNE THOSE SENSES

Culinary Cues

The kitchen sensual army. There are many things that differentiate cooks and chefs, but none more important to the customer experience and the reputation of the restaurant than mastery of the senses. Whether a fine-dining experience or your local taqueria – the cooks that stand out, the ones that are the reason why customers line up to buy their food, are the ones with well developed senses of taste, smell, touch, sight, and sound as they relate to what takes place in the kitchen.

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3 Exciting Strategies You’ll Love to Sell Wine Online

A Wine Story

3 Exciting Strategies You'll Love to Sell Wine Online. Sell Wine Online - Gems from Central Coast Insights, Wine Business Monthly. Looking to sell wine online? Many of the strategies suggested by Wine Business Monthly’s Central Coast Insights webinar provide the model for success. This post covers the most salient points of the panel discussion titled: “Experience and Ease in E-Commerce.

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Ask an Expert: What management software do restaurants need right now?

ChowNow

Over 100,000 restaurants have closed permanently or long-term during the pandemic, and the prospects of desperately needed government relief aren’t looking good. With reduced staff and higher operational costs, flexible restaurant management software helps restaurateurs adapt quickly to new challenges. We tapped a restaurant software expert, G2 Research Analyst Dominick Duda , to get his view on the tools that operators need.

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Captivate Website Visitors With a Free Online Mechanic Chat

Indoor Media

If your website isn’t converting visitors into leads, then it’s not doing its job. Think about your own experience searching for a product or service online. You start with Google, click on a search result that looks promising, and when you get to the website, you can’t find the information you’re looking for. So you leave and move on to the next search result.

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Planning Your Restaurant's Path to Profitability

Speaker: James Kahler, COO of Full Course

Ever wondered where to splurge and where to safely conserve when it comes to operating and growing your restaurant? 🤔 Join James Kahler, COO of Full Course and industry visionary, in this new webinar where he'll talk all about best practices to invest in your restaurant's success! Whether you're a new business or an established restaurant, a seasoned pro or a rookie, you'll learn the keys to sustainable success in this competitive industry.

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How Restaurants Deliver Great Hospitality with Contactless Ordering and Payment

Modern Restaurant Management

Hospitality operators are rapidly turning to contactless ordering and payment solutions to help navigate the long road back to normal from COVID-19’s impacts. While it’s a smart innovation that some say is long overdue, the reality is operators are responding to customer demand. According to a recent study by Mastercard , “79 percent of respondents worldwide say they are now using contactless payments, citing safety and cleanliness as key drivers.” In fact, Mastercard est

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The Benefits of a Successful Inventory Management System in Your Bar and Restaurant

Sculpture Hospitality

There’s no industry in the world that’s more competitive than the hospitality sector. There’s no doubt about it, the restaurant and bar business is an incredibly tough space to operate in, and the owners that work within it are highly passionate about what they do. Unfortunately though, passion does not build a successful business on its own - particularly when you take into account there are now more than 1 million restaurant locations in the United States alone ( National Restaurant Associatio

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COVID-19 Restaurant Industry Trends

The Restaurant Group

Changes and Opportunities in 2020 and Beyond. Needless to say, this has been a year like no other with unprecedented challenges. These will likely continue well into the foreseeable future. These challenges have been especially taxing on the restaurant industry and its more than 13.5 million employees (as of 2019), both of which have been especially hard hit by the necessary restrictions.

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Improve Your Restaurant Website Now To Generate More Sales

Cheetah

Reading Time: 3 minutes. Even now as restaurants are reopening, the Covid-19 pandemic has most diners staying outdoors. As our lives are shifting to the digital space, ordering food on restaurant websites and sharing home dining experiences has become the new normal. To keep up with competition, keep existing customers and attracting new ones, restaurants need to adjust their online presence.

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Top 5 Ways to Optimize Your Loyalty Strategy

Speaker: Lauren Barash, Vice President, Brand Marketing

In an ever-evolving industry, building and retaining loyal customers is critical to the success of any restaurant business. Join Lauren Barash, VP of Brand Marketing at Full Course, as she delves into the world of restaurant loyalty programs, and reveals the top five essential strategies to optimize your approach! This webinar will explore: Loyalty trends and what you should be focusing on 📊 Actionable insights and ideas to help you develop the most powerful and effective loyalty program

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5 Ways to Attract Restaurant Customers

ChowNow

The COVID-19 pandemic has fundamentally changed both restaurant operations and consumer behavior. In March 2020, searches for “restaurant takeout” on Google increased 285 percent , as diners reacted to the closure of dining rooms across the country. Today, amidst varying local regulations around social distancing, and a restaurant industry trying to stay afloat, diners remain unsure of which restaurants in their area are open and accepting orders.

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Why Now and into 2021 is a Great Time to Buy a Franchise

Goliath Consulting

With all the trouble the pandemic has given the restaurant industry these past couple months, you might be surprised to hear that restaurant franchising opportunities have never been stronger. There are brands that are outpacing the overall industry. From an interview with Restaurant Business Magazine , Bruster’s Real Ice Cream reported selling 18 franchise agreements this year and now has 56 stores under construction or in development out of their 200 units (1).

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Best Practices to Establish an Efficient Restaurant Operation

Modern Restaurant Management

What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. There are many challenges to running a restaurant, and during day-to-day operations, it can be easy to lose sight of the overall vision.

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Promoting Breast Cancer Awareness Month in Your Cafe or Restaurant

Ken Burgin

It’s an important annual event in October, and might be forgotten with all the COVID issues on our mind. It’s had less publicity in the last few years, but is no less important – we all have mothers, sisters, daughters and friends who have been affected. The purpose of the month is to raise money for breast cancer medical care and research.

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2024 Restaurant Spending Trends to Stay Ahead of the Curve

How do you stay on top of what your customers are expecting when they step through your doors? Do you know what’s on their mind? How are you going to account for what they’re planning on doing months from now? As we head into 2024, price-related issues are still top-of-mind for restaurant customers after the inflation boom earlier this year. In this new report, we give you the latest insights on consumer spending trends, attitudes on tipping, and how you can respond.

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The Stages of Gentrification, as Told by Restaurant Openings

EATER

Akira Kaelyn / Shutterstock. Inocencio Carbajal opened his acclaimed taqueria, Carnitas Uruapan, on West 18th Street in Chicago’s Pilsen neighborhood in 1975. He picked the location for a simple reason: At the time, it was near one of the city’s only Mexican grocery stores. There was another, more complex reason Carbajal and the grocery store were in the neighborhood, though.

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The Best Direct Mail Companies for Auto Shop Coupon Advertising

Indoor Media

While it’s very tempting to focus on digital marketing for your auto shop , don’t pass on tried and true methods like direct mail. These more traditional but proven techniques are still going strong. In fact, today’s digital landscape is not much more than an extension of the things that have been working in advertising since the first “sale!

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Tips and Tricks for Deploying the COVID-19 Health Survey

Hot Schedules

Blog. Tips and Tricks for Deploying the COVID-19 Health Survey. A round-up of frequently asked questions and best practices to help you with a successful deployment of the HotSchedules Health Survey. H ealth surveys have become standard practice during the COVID-19 pandemic. However, there are still many questions out there about how to implement and ensure the full participation of your teams.