August, 2020

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5 Examples of Customer Service Innovation in Hospitality

Social Hospitality

The hospitality industry constantly changes and evolves in the face of new industry and consumer trends. Unique socio-economic shifts also dictate the course of the market. Analysts and industry leaders continuously provide forecasts to give businesses a way to build their competitive advantage. The industry never stands still. Customer service is at the core of innovation and good business practices.

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How to Use Data to Optimize Your Delivery Offering

Deliverect

In the current climate, data is one of the strongest tools a restaurateur has in their arsenal. Data is integral for getting a rounded view of your business and making the right strategic decisions. Having the right sort of data allows you to plan, shift priorities and make changes on the fly based on cold hard proof of your sales numbers.

Delivery 146
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WHAT RESTAURANTS HAVE LEARNED DURING THE PANDEMIC

Culinary Cues

As restaurants rally to try and meet the requirements of the new protocol for operation – distancing tables, reducing customer volume, enforcing mask wearing, deep sanitizing of surfaces, moving to on-line menus or single use documents, removing anything from table tops that could carry the virus, and trying to calm the fear that both customers and employees share – they are even more concerned with the inability to convince employees to return to the job.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. There are only 4 months of 2020 left where you can push your restaurant’s marketing hard and set yourself up for success going into 2021.

Marketing 418
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New DOL Final Overtime Rules: Quickstart Guide for Employers

There’s a new overtime salary threshold that will impact employers across the country. If you have an employee making less than $43,888 on July 1 or less than $58,656 on January 1, you’re going to have to start paying overtime. Download Paycor’s guide to learn: Which groups of employees are affected? How should you classify employees? Best ways to mitigate risk.

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What Is It Going to Take To Be Comfortable in Restaurants Again?

Modern Restaurant Management

After months of quarantine, consumers crave their favorite restaurant fare more than ever. We’re all a bit tired of cooking, and have grown bored with the limited menu of meals that we know how to prepare at home. The desire to eat out is greater than ever, and restaurants are reopening from coast to coast, with curbside pickup and delivery, new opportunistic outdoor dining areas, and other innovative approaches like drive-ins and carhop service.

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Utilizing Color in Your Restaurant Marketing

Next Restaurants

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. While all of these marketing techniques are useful and can be effective, you may be missing one key element — color.

Marketing 172
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7 Innovative Packaging Trends to Make You Happy

A Wine Story

Are You Curious About Wine Packaging Trends? 2020 Wine Packaging Trends. 2020 may shine as the most exciting year of wine packaging trends. Even before quarantine changed our collective lives, the wine industry recognized the need for revolutionary wine packaging concepts to attract the Millennial consumer. The wine industry also learned that Millennials often valued wine packaged in single serving cans with calories, carbohydrates, and other nutritional information on the label. . 2020: Key Pac

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IN CHALLENGING TIMES DON’T MAKE CLASSIC BUSINESS MISTAKES REMEMBER THE TOP ELEVEN

Culinary Cues

Difficult times in business can never be addressed with complacency. This is the time to double your efforts rather than allow yourself to get caught up in the malaise. There is always opportunity beyond business survival for those who commit to moving forward. William Channing once wrote: “Difficulties are meant to rouse, not discourage. The human spirit is to grow strong by conflict.”.

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What to Include in Your Restaurant Employee Handbook

7 Shifts

The words ‘employee handbook’ are enough to make any new hire quiver. That’s because, traditionally, they’re boring textbooks full of lifeless legal language and an endless list of do’s and don’ts. Having to spend a shift—or even worse, your after-hours—reading through an employee handbook will sap the fun out of any new restaurant job. And let’s be honest, when was the last time you read your own restaurant employee handbook?

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New DOL Final Overtime Rules: Quickstart Guide for Employers

There’s a new overtime salary threshold that will impact employers across the country. If you have an employee making less than $43,888 on July 1 or less than $58,656 on January 1, you’re going to have to start paying overtime. Download Paycor’s guide to learn: Which groups of employees are affected? How should you classify employees? Best ways to mitigate risk.

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The Future of Restaurants is Forever Changed by COVID-19

Modern Restaurant Management

On March 3, Columbus canceled the Arnold Sports Festival, one of the largest events of the year for the city. That was just the beginning of the coronavirus pandemic, but at Wolf’s Ridge Brewing, it was a clear sign of change and we immediately knew we’d have to adjust our business model. A group of senior staff members met on Thursday, March 12 to discuss how to set up home delivery of beer, and on March 16, one day after Ohio Governor Mike DeWine ordered the closure of restaurants,

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What Is A Long Black?

Perfect Daily Grind

Ask for a long black in a coffee shop and you’ll get something that might look similar to an americano at first glance. Dig a little deeper, however, and you’ll realise there’s a difference. Just like the americano, the long black is an espresso-based drink. The ingredients are the same in both: espresso and hot water. The difference, however, is in the preparation.

Café 203
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3 Signs of Poor Restaurant Management (and How to Solve Them)

Focus POS

When you operate a restaurant, it’s easy to get caught up in the numbers. If sales are high, then your restaurant must be doing well, right? . Sorry to break it to you, but that’s not always the case. It’s tempting to use sales figures as proof that you’re managing your restaurant well. Sales figures can fluctuate based on many things, and they don’t always represent an accurate picture of how you are doing overall.

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Top Digital Marketing Ideas for Your Auto Repair Shop

Indoor Media

Investing a little time and money into digital marketing for your auto repair shop could generate new customers. Did you know the average person spends 3 hours a day on their phone?! There is no doubt your potential customers are spending their time online. You may have shied away from digital marketing in the past. While some digital marketing can be complicated and expensive, we’ll show you ways to advertise online that don’t require a ton of expertise or cash.

Marketing 158
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Join Full Course Navigator: Your Path to Professional Growth in Restaurant Leadership

Full Course Foundation is dedicated to nurturing excellence in restaurant leadership. Our Navigator program offers a wide range of resources tailored for professional growth. From high-quality training to personalized coaching, Navigator equips restaurant leaders with the tools they need to thrive in their careers. Unlock your potential with three months FREE access to Navigator by Full Course!

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SUCCESSFUL CHEFS – WHAT CAREER KILLERS TO AVOID

Culinary Cues

Rest assured, at some point restaurants will rise up again, clubs and hotels will measure success based on occupancy and food service activity, and the position of “chef” will be center stage in driving sales and measuring profitability. The opportunities for chefs will be viewed again as instrumental and of significant value to owners, and those who are qualified and prepared will have ample career opportunities in front of them.

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How to Create a Restaurant Staff Training Manual

7 Shifts

The restaurant industry has a reputation for high staff turnover. 2018 saw a record high 74.9% staff turnover —and while a portion of this statistic is inevitable given the demographic of restaurant employees ( more than a third are students or teenagers whose jobs and circumstances change more frequently), this figure represents a problem that needs to be resolved.

Training 370
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How Your Restaurant Can Take Advantage of the Virtual Event Trend

Modern Restaurant Management

With people staying home to avoid the spread of COVID-19, the popularity of virtual events has taken off. Virtual events allow people to feel connected and to enjoy themselves, despite the fact that they can’t do so in a restaurant, bar, or other venues. Although people may be restricted from dining in your physical restaurant space, there are many virtual events your restaurant can take part in order to connect with past and future guests.

Events 212
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The Growth Of Drive-Thru Coffee

Perfect Daily Grind

The words “drive-thru” make most people think of fast food. The concept was born in the 1930s, as a way of ordering and receiving cooked food, groceries, or other products from the comfort of your car. And as fast food grew throughout the 20th century, so did the drive-thru market. McDonald’s opened their first US drive-thru in 1975, and operates tens of thousands of them across the world today.

Café 159
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Planning Your Restaurant's Path to Profitability

Speaker: James Kahler, COO of Full Course

Ever wondered where to splurge and where to safely conserve when it comes to operating and growing your restaurant? 🤔 Join James Kahler, COO of Full Course and industry visionary, in this new webinar where he'll talk all about best practices to invest in your restaurant's success! Whether you're a new business or an established restaurant, a seasoned pro or a rookie, you'll learn the keys to sustainable success in this competitive industry.

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Ghost Kitchens in 2020: What Restauranteurs Should Know

Focus POS

Even before the pandemic, ghost kitchens had been all the buzz in the hospitality industry. . What is a ghost kitchen? . A ghost kitchen is a kitchen that operates in a space without a dining area. It caters specifically to online orders, and is usually a delivery-only restaurant. Ghost kitchens were on the rise before COVID-19. Now, the demand for them has only increased.

2020 167
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Outdoor Dining is a way of life and a way forward for Food & Beverage

Future Food

Outdoor Dining is a way of life & a way forward for Food & Beverage. People love eating and drinking outside. Such is the deep, almost primal, desire for outside hospitality that every time a sandwich/milk bar puts out a couple of tables and chairs on the footpath right next to the parked cars, they are always being used. Fremantle Pathway, Perth Image via the Guardian.

Outdoor 148
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How to Set up an Inventory-Based Bar or Restaurant Manager Incentive Plan

Sculpture Hospitality

The manager of your restaurant or bar plays an essential role in the success of your business. They ensure you don’t overspend, that food and beverage inventory is managed properly and they come up with ideas that bring in new revenue streams. That’s why it’s important to implement a performance based incentive plan for your restaurant or bar manager.

Inventory 147
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How to Keep Your Restaurant Back Office Organized

7 Shifts

Papers. Clutter. Wires. Clipboards. That crumb-covered plate from your lunch that you haven’t had a chance to get rid of yet. This is the restaurant back office in its natural state – but not at all at its finest. Even though the practice of restaurant management continues to move digital, the physical space of your restaurant back office still needs to be organized.

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Top 5 Ways to Optimize Your Loyalty Strategy

Speaker: Lauren Barash, Vice President, Brand Marketing

In an ever-evolving industry, building and retaining loyal customers is critical to the success of any restaurant business. Join Lauren Barash, VP of Brand Marketing at Full Course, as she delves into the world of restaurant loyalty programs, and reveals the top five essential strategies to optimize your approach! This webinar will explore: Loyalty trends and what you should be focusing on 📊 Actionable insights and ideas to help you develop the most powerful and effective loyalty program

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Five Things Every Restaurant Can Do to Boost Profits While Reopening

Modern Restaurant Management

If running a restaurant wasn’t already expensive, running one under new distancing regulations means less capacity and investment in safety infrastructure that will take a toll on costs. After speaking with some of our partners in the industry on how they toe the line between investing in innovation and cutting costs during this time, we found five things restaurant owners can do to boost profits and stay open beyond the COVID shutdown. 1.

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Improve Your Auto Repair Local Listings in One Week

Indoor Media

Have you ever wondered what prospects see when they search for your business online ? Your auto repair local listings may be some of the first search results they find. If you’re not sure what local listings are, or just need a better idea of what to look for, then this article is for you. Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO.

SEO 147
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How to Get Restaurant Patio Seating Right

Focus POS

Restaurants have been hit hard. COVID-19 turned the industry on its head, and even though restrictions are now beginning to loosen and people are dining out more, restaurant operators are still working hard to recoup some of the losses they experienced in the first two quarters of the year. . Right now, restaurants are relying heavily on outdoor patio seating for a large part of their dine-in revenue.

Seating 174
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7 Ways to Improve Your Restaurant’s Design for Delivery

Deliverect

The US restaurant delivery market is projected to reach $32 billion by 2024 , growing at an annual rate of 5%. To put that in perspective, that’s more than the GDP of the entire European nation of Iceland. Since COVID-19 hit the industry this year, it’s become even more obvious how central food delivery is to restaurant operations. It’s become essential to optimize for delivery.

Design 145
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2024 Restaurant Spending Trends to Stay Ahead of the Curve

How do you stay on top of what your customers are expecting when they step through your doors? Do you know what’s on their mind? How are you going to account for what they’re planning on doing months from now? As we head into 2024, price-related issues are still top-of-mind for restaurant customers after the inflation boom earlier this year. In this new report, we give you the latest insights on consumer spending trends, attitudes on tipping, and how you can respond.

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Restaurant Menu Pricing Strategy during COVID-19

Goliath Consulting

With how the restaurant industry looks right now, from shifting consumer behavior and volatile demand, strategically pricing a menu has never been so complicated, nor so important. It doesn’t help that the costs of running a restaurant are higher than ever. According to an analysis by Buyers Edge Platform, a restaurant supply-chain company in Waltham, MA, restaurants are now spending 38% more just on food costs alone (1).

Pricing 158
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Food Delivery Ideas: How to Deliver Food While Maximizing Your Restaurant’s

7 Shifts

Even as many restaurants around North America reopen for on-premise dining, many customers will continue to opt for off-premise dining options. It’s seen in the data how quickly restaurants are flocking to takeout and delivery options to rebuild their revenue, with 43% more delivery-related roles being scheduled since the pandemic began. Delivery and takeout will continue to be important revenue streams for restaurants.

Delivery 341
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COVID-19 Fuels Growth in Organic Food Options

Modern Restaurant Management

COVID-19 has indelibly changed every aspect of our lives. Its influence has created challenges, restructured social settings, and redefined meanings of common words and phrases. The terms "organic" and "clean," for example, have a new, heightened relevance with consumers in a post-COVID-19 environment with their hyper-focus on strengthening immune systems and preparing bodies for any potential interaction with the virus.

Food 238